Prime Day drives record traffic to Amazon's Australian site

19 July, 2018, 01:09 | Author: Donna Miller
  • Amazon Prime Day 2018 Was Bigger than Cyber Monday and Black Friday but Only Globally

Deals are exclusive to Prime members, and many are timed so they're available for a few hours only - or until the available quantity runs out.

"The first ten hours Prime Day grew even faster, year-over-year, than the first ten hours last year", Amazon said in a press release. Almost every device Amazon makes is now available at a deep discount, and you'll find every single one of them below.

Amazon Echo, Kindle: These Amazon items were on sale early in the day on Monday, ahead of the other deals.

BGR Deals content is independent of Editorial and Advertising, and BGR may receive a commission on purchases made through our posts. "We sold 10 times as many items as we sell on a regular day", said Chris Guiher of Vintage Book Art Co.

Ring had its biggest day ever on Amazon on July 16, with the Ring Video Doorbell Pro selling out.

That seems unlikely given that Amazon owns AWS, the world's largest and most popular cloud computing network, and could easily and quickly add more capacity.

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July 17 was the biggest sales day for smart home devices in Amazon history, with over a million devices sold. But now, the vice president of retail innovation at Aptos Retail said in an interview, Amazon is showing it is focusing on the things that consumers actually want, as opposed to what inventory needs to move out of warehouses. Net sentiment remained high on Prime Day overall, however, with a dip in the middle. The company didn't apologize, either, and minimized the problem by saying plenty of people were able to surf Prime Day deals without interruption. Last year, Amazon wasn't as forthcoming with its SMB Prime Day sales, claiming that "thousands" of SMBs generated over $50,000 during Prime Day.

In a statement, Amazon said that it realized there had been issues. Amazon will also be updating its live blog throughout the day with new deals and information about the sale.

The company didn't disclose a monetary value for the sales event this year, so it's hard to say just how big a sales haul it actually had. Through Alexa, you still can get the Fire TV for $19.99 and all other Prime Day deals on Amazon devices.

Ahead of the sale, Coresight Research estimated sales for the day would come in at $3.4 billion, up 40 per cent from the year before.

Amazon, which recently announced that Prime membership would be getting more expensive, was hoping to lure in shoppers by focusing on new products and having Whole Foods be part of the process.

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