The Game of Thrones Super Bowl ad was just ideal

04 February, 2019, 19:42 | Author: Donna Miller
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The killer Game of Thrones character first crushed the Bud Light Knight in a joust, then a dragon who appears to be Drogon from the HBO show pulls off a "hold my beer" moment by swooping in and incinerating the whole place.

Bud Light had a second commercial during the Super Bowl focusing on the fact that they don't use corn syrup.

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By halftime, Bud Light had two of the largest social-mention spikes out of the Super Bowl advertisers, with almost 47,000 mentions, according to social media measurement firm Brandwatch, the Wall Street Journal reports. "@BudLight America's corn farmers are disappointed in you", it wrote in a tweet. We would love to discuss with you the many benefits of corn! There, they are told the corn syrup must belong to Coors Light, which also uses corn syrup in its beer. They chose to call up Bud Light and its agency Wieden+Kennedy New York. It claimed that many Anheuser-Busch products do. "When was the last time ABI used their Super Bowl ad to attack a competing brand?"

Peter Marino, chief communications officer at MillerCoors and president of the company's craft and import division Tenth and Blake, aided in the defense. "This effort is to provide consumers transparency and elevate the beer category".

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