'Captain Marvel' rockets to historic $153M debut

12 March, 2019, 04:00 | Author: Donna Miller
  • Captain Marvel Blast from the Past

Captain Marvel is another big theatrical success for Marvel Studios, but the film is raising more questions about the Marvel Cinematic Universe than it provides answers!

It did that and then some.

"Captain Marvel" opened to a whopping $302 million at the global box office. China posted an estimated $89.3 million to be the third-highest MCU opening weekend ever (behind only Avengers: Infinity War and Captain America: Civil War). Brie Larson- the real Captain Marvel actually dropped by the movie premiere, and surprised fans herself. The film takes place in 1995 after all, so for audiences who aren't necessarily diehard Marvel fans, there's still plenty there for them to sink their teeth into.

Movie industry executives in the past dismissed movies about women and people of color- traditionally underrepresented in mainstream Hollywood works - perpetuating the myth that they don't succeed at the box office.

It also ranks as one of Marvel's most successful character debuts.

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Captain Marvel is already skyrocketing up the box office charts after its first full day in theaters on Friday.

"Captain Marvel" landed an A CinemaScore. Not bad for Marvel's first movie with a female lead, right? Males accounted for 55 percent of audiences, while 74 percent of moviegoers were over the age of 25.

"Parking lot for Captain Marvel 90% empty today". "You see that in their track record". That puts Captain Marvel in the company of movies like Harry Potter and the Deathly Hallows Part 2 and Star Wars.

Interestingly, Captain Marvel will also be seen in the much-hyped conclusion film of the Avengers series- Avengers: Endgame, which is slated to hit the theaters on April 26.

By grossing $153 million in its domestic debut, "Captain Marvel" topped another female-led action franchise, 2012's "The Hunger Games" ($152.5 million), and slid in behind another: 2016's "Rogue One: A Star Wars Story" ($155 million). 9 of the Top 10 grossing theatres were IMAX locations.

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